Critical Manufacturing to Showcase the Future of MES at Hannover Messe 2025

At Hannover Messe 2025, Critical Manufacturing will spotlight how next-generation Manufacturing Execution Systems (MES) can move manufacturers beyond incremental gains—toward measurable, transformative outcomes. As a recognized leader in MES by IDC MarketScape and a subsidiary of ASMPT, the company will demonstrate how its modular, modern platform helps manufacturers reduce complexity, unify data silos, and gain real-time visibility across global operations.

Visitors to Hall 15, Booth C14, will experience how Critical Manufacturing’s MES integrates IoT, advanced analytics, and a powerful data platform to tackle real industry pain points—from managing BOM variations and material traceability to enabling digital twins of the entire shop floor. The system’s dynamic data modeling and end-to-end visibility empower manufacturers to align operations with KPIs and adapt quickly to shifting market demands.

“Our solution is designed to simplify the complex,” said Francisco Almada Lobo, CEO and co-founder of Critical Manufacturing. “We’re excited to show how we’re helping manufacturers modernize operations, close the loop on quality, and make Industry 4.0 a practical reality—not just a concept.”

Adding a layer of engagement, visitors will have the chance to meet Jeff Winter, VP of Business Strategy, who will host a dedicated area for one-on-one discussions. A leading voice in digital transformation with over 135,000 LinkedIn followers, Jeff will share real-world insights on how MES is evolving to support agile, resilient manufacturing in a time of constant change.

To further enhance the experience, the booth will host five system integrators—Athena, Rovisys, Systema, Arcondis, and L&T Technology Services—who bring implementation depth and industry-specific expertise.

As a Silver Sponsor of the 17th International MES Conference, Critical Manufacturing is doubling down on its commitment to pushing the boundaries of smart manufacturing. Manufacturers looking for scalable, future-proof MES solutions won’t want to miss what this team has to offer.

➤ Book a meeting or claim your free ticket here

Sponsored by Critical Manufacturing